A brand system design developed for Sahm's Restaurants 3rd Thursday Food and Beer Dinner Series. Inspired by vintage poster and promotional designs from the early 1900's, the events identity mark uses vintage typography and modern graphic approaches to create a dynamic, clean and elegant visual presence.
Final project deliverables | Logo, Poster, Ticket, Coaster & T-shirt Designs
A collaborative project with | Mitchell F. Brown
In association with | Hot House Communication & Sahm's Restaurants
Illusion Mobile is a start up company that is based out of Fishers, Indiana whose mission is to help businesses gain a strong mobile and web presence. Through the use of design technologies and understanding of web-based media, I was able to develop a conceptual framework for Illusion Mobiles web presence that was able to show how the website would function and how a user of the web-page would experience and navigate through the site.
Final project deliverables | Web & Mobile Web Concep
In association with | Justin Farris & Eric Schuck
The Fed Up: Food System was a transformation design project that was designed by a team of 5 design students. The purpose of this project was to help solve communication problems regarding our countries food system and the difference between a healthy and an unhealthy diet. The project was highly conceptual and involved research, divergent thought and prototyping. In the end our team developed a conceptual food stand and social media campaign that was designed to help provide a cheap and cost-efficient resource to communicate our cause to Urban residents of Indianapolis.
Final project deliverables | A conceptual brand, food stand, product & social media campaign concepts were all presented as a conceptual idea that was presented within a booklet & a grab bag formed from our stands design.
A collaborative project with | Klemin Matjan, Cristina Miller, Bethany Shepard & David Tidwell
An interactive infographic experience based around the content of Symantecs ISTR 20 Internet Security Threat Report. This experience allows the user to learn through engagement, including everything everything from interactive reveal tiles to short quizzes with an overall focus for users to fill out a form to download the entire report.
View the experience:
symantec.postclickmarketing.com/InfoGraphic/Example
In association with: Ion Interactive
Epic Online Media is a start up company developed to help companies improve their online presence by the use of online marketing techniques. In a way they are a "hive" created to help businesses accumulate data & media to help strengthen and build their presence and identity within a vast network of data and information. The identity mark was developed to enhance this same idea, and was made to express both the structured and energetic presence of online marketing.
Final project deliverables | Identity System & Web Design Concept
In association with | Epic Online Media
Interactive Content for Brand Engagement is a six chapter interactive and printed white paper which focuses on the importance of enriching a customers journey with useful interactive content. This experience was built using Ions Creative Studio and is a fully responsive interactive experience. The experience allows the users to navigate to various areas of the experience and also allows users to download a PDF version of the white paper at any point of the experience. The PDF version of this experience was also printed for Ions own marketing endeavors.
View the experience:
http://apps.ioninteractive.com/site/iWP/improving-brand-engagement
In association with: Ion Interactive
A rebranding concept for Trinitas Student Housing. The idea behind this brand was to create a logo graphic that encompassed both the balanced and devotional characteristics of Trinita's mission as an organization. The end result was a simplistic identity that was created to express stature and structure.
Final project deliverables | Logo, Brand Guide, System Materials & Website Concept
In association with | Trinitas Student Housing
The Nusa Conference 2012, a team-based project, was assigned through Herron’s Professional Practice Program. Our mission for this assignment was to design a print and web based system for Indianapolis’s Nusa Conference event that would present Nusa’s cause, provide valuable information, and be used as a resource for conference’s attendees. We worked side-by-side, attended meetings, presented concepts drafts and received approval from our community partner which gave us valuable real world experience and knowledge of business practices.
Final project deliverables | Offset Lithography Program Book, Worpress Website, T-shirt Design & Bag Desig
A collaborative project with | Corey Venable & Cory Wright
In association with | Neighborhoods USA. & Indianapolis Neighborhood Resource Center
Elastik Design group was a design team that was formed in response to a senior level transformation design project at Herron School of Art and Design. The name derived from an idea that was based around "elasticity," a qualifying word that our team chose to represent our teams mission to be an adaptable and flexible design force. The identity mark was made in response to this same idea.
inal project deliverables | Logo, Business Cards, Elastik Visual Style & a professional team experience
A collaborative project with | Klemen Matjan, Cristina Miller, Bethany Shepard & David Tidwell
or more on our team check out our process blog here.
A team of 4 student designers had the privilege of developing and presenting a conceptual rebranding and identity system kit for a non-for-profit named Hope Haven Horse Farm. Hope Haven is a recognized non-profit that is dedicated to promoting growth, learning and opportunities for at-risk and special needs residents in Hendricks and Putnam county. At the end of our assignment our team developed a new visual presence and identity system for Hope Haven, to better express their cause and hopeful spirit to their target audience, which was housed and presented in an identity kit.
Final project deliverable | A Brand Kit that included 3 books dedicated to Hope Haven's brand system and strategy, a T-shirt design, Business Cards, a Brand Stamp and a flash drive containing all the files needed for Hope Havens new identity.
A collaborative project with | Jamie Goldsborough, Klemen Matjan & Jennie Schwartz
In association with | Hope Haven Horse Farm
The Design Dictionary was a conceptual design created to better enhance my own knowledge of typography, grid structure, informational organization, hierarchy & processes of creating and developing visual form. Throughout the duration of this assignment I was able to improve my typographic and image making skills by developing an aesthetic presence around the needs and likes of an audience. The result was an innovative design approach to the design dictionary where each letter of the alphabet was separated into individual booklets and housed in a slip case cover
Final project deliverable | Conceptual renderings of Design Dictionary
A typography assignment created to test my ability to develop typographic forms in response to the context of qualifying words. By the end of this assingment I developed two typographic fonts (one that was fully developed into a complete font face) & a hand written typographic font to help shape & form my final visual forms.
Final Project Deliverables | A series of type based Images & fully developed type font
